REEL IT & WEEP CAFE
It all started as a group project in which I was a designer for. Since the completion of the project I have revamped and expanded what REEL IT & WEEP CAFE could be. A cafe spot with charms of film movies and reading. Using Adobe Photoshop, Adobe Illustrator, and Adobe InDesign I wanted to hold to the old film aesthetic and blend it with the coloring associated with coffee and coffee shops.
Branding
Taking from the coloring typically associated with coffee- warm creamy tans & dark rich browns, then finding the complimentary colors of film and books- cool coloring found on the silver screen, the blend of blues and oranges that occur during projection, and again rich browns. There is a nice nostalgia invoked, once you step in your taken back in time but still here all at once.
